WAYFINDING SIGNAGE - GETTING YOU TO WHERE YOU NEED TO GO

Hospitals, Businesses, and Large Outdoor Venues often use Wayfinding Signage to help their customers and visitors around their property or facility.  Savvy companies are placing attractive and compelling signage on their hot real estate corners and using this to boost their impressions and consumers driving by, to keep their business top of mind.   This is another way to leave an excellent 1st Impression on new consumer/clients moving forward.

Keep in mind these signs can be colorful and great looking, but the message needs to be clear, and flow into the branding of your current campaigns and signage.

Wayfinding Signage and Branding

​As the outdoor business signage market continues to evolve, businesses have to keep up with not only the latest trends, but also unique ways for their signage to be more visually appealing than that of the competition. By branding Wayfinding signage in unique ways, you will gain and retain many customers.

Is there a Need for Wayfinding Signage?

​Wayfinding signage can often act as your company’s “first impression,” driving business and guiding potential customers to your location. Then by branding Wayfinding signage, you give your customers a map to help them navigate their way from the road, to your parking lot, into the building, and to their target location inside. Having this kind of accessible and helpful directory will make life easier on customers and encourage them to return to your business.

Some Things to think about with a New Wayfinding Sign from Quantum Sign Corp.:

• Create an identity at each location, different from all others.
  
• Use landmarks to provide orientation cues and memorable locations.
  
• Create well-structured paths.
  
• Create regions of differing visual character.
  
• Don’t give the user too many choices in navigation.
  
• Use survey views (give navigators a vista or map).
  
• Provide signs at decision points to help wayfinding decisions.
  
• Use sight lines to show what’s ahead.

Let Quantum provide you with the best service, installation,
and design for you New Wayfinding Signage today!

​QUANTUM SIGN CORP.
693 Heartland Drive
Sugar Grove, IL 60554
P: (630) 466-0372
F: (630) 466-0564
[email protected]
http://quantumsigncorp.com