Frustrated with Your Current Sign?Creating the best Chicago sign does not need to be frustrating, and it can be the best first step in building a highly visible and memorable brand for a small or medium sized business. With over 60 combined years of creating custom signs for businesses, new and established, our signs have helped many business owners get their names out to the public and attract more customers. Quantum Sign Corp has always been there for their clients, and always will be. Here are a few tips for how to create a memorable sign for your business. 1 Create a consistent brand: From the beginning, clearly define the design elements which will represent your company in the visual world. Choose a color, logo, font and tagline and keep these elements consistent on all your marketing materials. Consider the tone of your company’s communications. Does your brand support your tone and overall message? Once you know what the look and message of your business is make sure that every platform your business follows these exact guidelines. From your business cards to your Facebook page, consistent branding is essential for looking reliable and established. 2 Show what makes your business unique: Standing out, especially in competitive industries, can be tough. What makes your business unique? Focus on what sets you apart from the competition and craft every part of your company’s messaging to show new clients what makes you special. Your company’s branding – from logo design to signage – should support your overall message and values. 3 Extend your brand: The more your potential customers see your business’ marketing, the more likely they are to buy from a brand they recognize. Brand recognition helps with return business, too. Your customers are more likely to return to your business if they see your messaging out there and are reminded of your great service or excellent quality you provide. Customized company swag is a great way to extend your brand. 4 Find creative ways to get exposure: Sponsoring a charity event or a good cause is a great way to get exposure while making a difference in the community. When your business gives back to good causes it creates connections with a variety of passionate people who will remember your kindness and recommend your company to friends. If you or your staff volunteer your time to an organization or even, be sure to wear company branded t-shirts so people will associate your brand with hard work and community support. 5 Create a unique, custom sign for your business. A visually appealing, memorable business sign is an essential ingredient to a successful brick and mortar shop, retail store or restaurant. Of all the Chicago and Suburbs sign shops to choose from, Quantum Sign Corporation will work with you to create a unique business sign that will help you attract more customers. QUANTUM SIGN CORP.
693 Heartland Drive Sugar Grove, IL 60554 P: (630) 466-0372 F: (630) 466-0564 sales@quantumsigncorp.com http://quantumsigncorp.com/ In today's challenging marketing arena, do you find it is important to stand out among your competitors? Do you think a First Impression has a second chance? Do you have traffic passing your business everyday, not only passing your company, but on there way to your competitors place of business instead? Let's change your strategy, it's not too late to be successful in your Custom Sign Approach today! Let our Design Team at Quantum Sign Corporation help you out shine your competitor in a very impressive way! We will stop, listen, and work together to achieve your goals. A Custom Sign can help build not only local recognition, but recoginition to new people moving into the communities that surround your business. Let us help your company grab the business you deserve, and drive them to your door not your competitors. Call today, and be amazed on what we do, who we work with today, and how we can change your current visibility! QUANTUM SIGN CORP.
693 Heartland Drive Sugar Grove, IL 60554 P: (630) 466-0372 F: (630) 466-0564 sales@quantumsigncorp.com http://quantumsigncorp.com/ Are you compliant?? Read what www.ada.gov has to say..The Americans with Disabilities (ADA) Act of 1990 was designed to make public buildings and businesses accessible for individuals with physical disabilities and prevent discrimination against the physically challenged. Although the guidelines were comprehensive, the law created many confusions when it came to ADA signage. Recent News: On July 15, 2016, Attorney General Loretta Lynch signed a Final Rule revising the ADA title II and III regulations to implement the requirements of the ADA Amendments Act of 2008. The Final Rule was published in the Federal Register on August 11, 2016, and will take effect 60 days after publication, on October 11, 2016. Congress enacted the ADA Amendments Act to make a number of significant changes to the meaning and interpretation of the ADA definition of “disability” to ensure that the definition of disability would be broadly construed and applied without extensive analysis. It is very important that as a business owner, you understand and comply with the new regulations. 1. Interior and Exterior signage that identify permanent rooms and spaces. Examples include restrooms, floor numbers, room numbers or letters and room names. 2. Directional and informational signs relating to interior spaces and facilities. These could be signs giving directions to specific rooms or spaces. 3. Signs for means of egress. This includes exit signs, areas of refuge and directional signs when relating to exits. 4. Parking signs with the exception of lots with 4 or fewer spaces or residential parking. 5. A sign as it relates to indicating the nearest entrance. 6. Signs that clearly identify elevators. 7. Signs identifying the location of the nearest toilet or restrooms. 8. Directional or informational signs relating to telecommunications devices for the deaf or hard of hearing. 9. Informing patrons of assisted listening areas like at ticket windows. 10. At locations where more than one check-out isle is available. 11. Directional or informational signs when relating to amusement rides. To see current ADA Regulations: https://www.ada.gov/regs2010/titleIII_2010/titleIII_2010_regulations.htm#a101 You might find the guidelines to be overwhelming and you might be wondering if they apply to you. It is important to note that most of these new guidelines apply to businesses that provide goods or services to the public (also known as public accommodations). These types of businesses would include restaurants, hotels, theaters, doctors’ offices, pharmacies, retail stores, museums, libraries, parks, private schools, and day care centers. Religious buildings and private clubs are exempt from the ADA guidelines. If your business does fall into the category of public accommodations, it is a good idea to look into the new ADA guidelines in closer detail. Some of the regulations may not apply, but if they do and you don’t make the necessary changes, there could be costly repercussions. The ADA states, “The Department of Justice may file lawsuits in federal court to enforce the ADA, and courts may order compensatory damages and back pay to remedy discrimination if the Department prevails. Under Title III, the Dept. of Justice may also obtain civil penalties of up to $55,000 for the first violation and $110,000 for any subsequent violation.”
Show you mean Business with a New Monument from Quantum Sign Corp! Stand out on the crowded streets of your local town. The addition of a freestanding sign to your property will dramatically enhance your presence and effectively grow your business. Nothing says “We’ve arrived and we’re here to stay” more convincingly than a monument or pylon sign designed and manufactured by Quantum Sign Corporation. CALL TODAY - FOR YOUR FREE CONSULTATION
Creating signage for your business, but don’t know where to start? Our experts at Quantum Sign Corp can create custom signage to help your business stand out. Read here our tips to creating a successful business sign.
A well-executed business sign is critical to making a good first impression on potential customers — and building brand awareness. Whether it’s a sign on the front of your business storefront, or a lawn sign advertising your services, having a clear and eye-catching business sign can draw people in. The most effective signs are both informative and attention-grabbing. It’s important to think about not only what your sign says, but also how it looks and where your potential clients are likely to see it. Here are some tips for what to include on your business’ sign, which colors and designs to choose, and where to position your business sign. Basic Business Sign Information A retail storefront should feature a clean, easy-to-read, well-lit, and well-maintained sign. Proper placement is also critical. There should be no obstructions from power lines, trees or other buildings. Your business’ sign should include the following:
Color is a vital component of any effective business sign. Bold colors are the most visually appealing, as long as they complement one another. Text and background colors should contrast, making the text easier to read. Readability is the first priority when it comes to the text on your sign. Are the words easy to read? A mix of upper- and lowercase letters is considered easier to read than words made up entirely of capital letters. Opt for a simple typeface over one that’s fancy or hard to read at a glance. Avoid using more than two different fonts. And, although it’s not always easy to do, the fewer words you use, the better. A unique graphic also makes your business sign more memorable. This can be your business logo, an evocative photograph, or a drawing — something that’s both visually appealing and relates to your business, but which is understandable at a glance. Size and Location Where you place your sign is another crucial element. Outdoor signage should be large enough to be seen from some distance, but it should not require drivers to turn their heads to absorb. They should also be situated relatively close to the business’s actual location. Indoor signage for your retail store must be placed in the appropriate areas: Put sales signs near the sale items, customer service signs near the cash register or returns window, etc. |
Quantum Sign CorpWe bring life and lights to signs. We would love to share our news with you. Archives
January 2020
Categories
All
|