Electronic Signs - Custom Signs - Business Signs by Quantum Sign Corporation
info@quantumsigncorp.com
693 Heartland Drive Sugar Grove, IL 60554
T:  (630)466-0372
  • Home
    • ICSC
  • Markets
    • Hospitality
    • Health Care
    • Corporate/Financial
    • Services >
      • Sign Design
      • Fabrication
      • Project Management
      • Service
      • Permits
      • Installation
      • Parking Lot Outdoor Lighting
      • Financing
    • Automotive
    • Institutional
    • Retail
  • Products
    • Awnings & Canopies
    • Channel Letters
    • EMC - Digital Signage
    • Interior
    • Parking Lot Outdoor Lighting
    • Pylon and Monument
    • Retrofit
    • Wall Signs
    • Way-Finding
  • Gallery
  • Careers
  • White Way Sign
  • Blog
  • Contact Us
    • Business Signs Chicago Illinios
    • Free Retrofit Quote
    • Free On-Site Consultation
    • On-Line Request
    • Service Request
    • Our Survey

A Quick and Easy Guide to Enhancing Customer Engagement with Digital Signage

9/13/2017

Comments

 
A QUICK AND EASY GUIDE TO ENHANCING CUSTOMER ENGAGEMENT WITH DIGITAL SIGNAGE


Customer experience is all that matters nowadays. As results, many companies focus their resources and efforts on delivering quality, interactive, and engaging experiences that attract customer’s attention. Nevertheless, enhancing customer experience might not be as simple as it sounds. The companies are forced to be creative and invest in some digital marketing channels as well as technology to reach the customers in a way that not only helps them set apart from the competition, yet this holds customers attention. A method for achieving this is through digital signage.

Customers Have Shorter Attention Span
This is a fact. Ever since internet was introduced in the world, human being’s attention span has decreased to 8 seconds. Since year 2000, the attention span of people has decreased and the main factor is the technology. For this reason, digital signage has a big opportunity to reach millennial audience and grab their attention with attractive message and digital display. For instance, a thirty-second video showcasing your services and products could be better digested if it’s broken up into shorter, smaller, and segmented video clips.

A Lot of Content and Lesser Time
You may invest in digital signage technology you want, yet it is only going to be as effective as your web content. For instance, customers could be drawn to videos playing on your digital display as they enter your gas station or store, but as you’ve discovered above, you have less than eight seconds to hold their attention long enough getting your key message across. Once you look at the content assets of your company, it could be overwhelming to create and try a message that’s not only core to the mission of your business, yet that’s also clear call to action. Thus, your web content has to shine brighter than your display. Keeping your web content relevant, fresh, and engaging is a goal.

Is 4K All Worth It?
Whenever you are talking about screen technology and digital display, 4K resolution is considered the new HD. This resolution is supposed to be brighter, better, and bigger. Nevertheless, before running out and investing in upgrading to 4K, it could be best to consider where your digital display is placed and how effective it’ll be for customers. For instance, if your digital display is mounted in the center of a theater or a stadium, customers likely will not notice the difference HD and 4K. Nevertheless, if your digital display is mounted right in the faces of customers in the restaurants or retail stores, customers are more likely be impressed by the 4K screens. To top it all, the key is the position.

Know the Future of the Marketing
The future of the digital marketing is the digital signage technology. Overall, investing in new, shiny digital signage technology can involve an expensive upfront cost, but it’s possible to enhance your marketing technology return on investment through executing solid strategy, which involves engaging and fresh content to deliver your core message as well as engage effectively with your audience in just a few seconds.

Posted by Randy Blakeslee
Comments
    Picture

    Quantum Sign Corp

    We bring life and lights to signs. We would love to share our news with you.

    Archives

    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    April 2016
    February 2016
    December 2015
    November 2015
    July 2015
    June 2015
    May 2015
    April 2015
    February 2015
    January 2015

    Categories

    All
    1st Impression
    ADA Signage
    Automotive Industry
    Barrington
    Baseball Parks
    Branding
    Business Sign
    Campus Lighting
    Campus Signs
    Careers
    Channel Letter
    Chicago
    Chicago Cubs
    Color
    Commercial Sign
    Cubs
    Customs Signs
    Daktronics
    Designing
    Digital Scoreboards
    Digital Signage
    Directory Signage
    Elburn
    Electronic Message Center
    Employment
    Exterior Signs
    First Impression
    Free Quote
    FREE Retrofit
    Geneva
    Geneva Commons
    Grow Your Business
    Happy Friday
    Happy Holidays
    Happy New Years
    Holidays
    Image
    Installation
    Interior Lighting
    Interior Signage
    LED Retrofit
    LED Video Displays
    Local Branding
    Local Business
    Lombard
    Marketing
    Material
    Monument
    Naperville
    Outdoor LED Signs
    Outdoor Lighting
    Outdoor Signage
    Parking Garage Lighting
    Parking Lot Lighting
    Partners
    Permits And Surveys
    Property Managers
    Pylon
    Quality
    Randy Blakeslee
    Real Estate
    Retail Tenant
    Retrofit
    Shopping Mall
    Signage
    Sign Fabrication
    Sign Finance
    Sign Installation
    Sign Maintenance
    Sign Repair
    Sign Service
    Sports Arenas
    St Charles
    Thanksgiving
    Wall Plaques
    Wall Signs
    Wayfinder
    Wayfinding
    White Way Signs

    RSS Feed

services

  • Sign Design
  • Project Management
  • Service
  • Installation
  • Permits
  • Parking Lot Outdoor Lighting
  • Financing
  • Gallery
Picture
For all of your Corporate Marketing and Promotional requirements please see the Preferred Vendor we Use!

products

  • Channel Letters
  • EMC Digital Signage
  • Parking Lot Outdoor Lighting
  • Retrofit
  • Interior
  • Way-Finding
  • Pylon and Monument

markets

  • Hospitality
  • Health Care
  • Corporate/Financial
  • Automotive
  • Institutional
  • Retail​

contact info

  • 693 Heartland Drive Sugar Grove, IL 60554
  • (630) 466-0372
  • info@quantumsigncorp.com​
  • www.quantumsigncorp.com/
 © 2020 Quantum Sign Corporation . All Rights Reserved . Powered by Symboliq . Sitemap
  • Home
    • ICSC
  • Markets
    • Hospitality
    • Health Care
    • Corporate/Financial
    • Services >
      • Sign Design
      • Fabrication
      • Project Management
      • Service
      • Permits
      • Installation
      • Parking Lot Outdoor Lighting
      • Financing
    • Automotive
    • Institutional
    • Retail
  • Products
    • Awnings & Canopies
    • Channel Letters
    • EMC - Digital Signage
    • Interior
    • Parking Lot Outdoor Lighting
    • Pylon and Monument
    • Retrofit
    • Wall Signs
    • Way-Finding
  • Gallery
  • Careers
  • White Way Sign
  • Blog
  • Contact Us
    • Business Signs Chicago Illinios
    • Free Retrofit Quote
    • Free On-Site Consultation
    • On-Line Request
    • Service Request
    • Our Survey
Picture
Picture
Picture
Picture
Picture

Services

Sign Design
Project Management
Service
Installation
Permits
Parking Lot Outdoor Lighting
Financing
Gallery

MARKETS

Hospitality
Health Care
Corporate/Financial
Automotive
Institutional
Retail

PRODUCTS

Channel Letters
Digital Signage
Parking Lot Outdoor Lighting
Retrofit
Interior
Way-Finding

Pylon and Monument

Get Social With Us

For all of your Corporate Marketing and
Promotional requirements please see the
Preferred Vendor we Use!
Picture

Stay In Touch..

QUANTUM SIGN CORPORATION
693 Heartland Drive
Sugar Grove, IL 60554
P: (630) 466-0372
F: (630) 466-0564

info@quantumsigncorp.com​

Picture
Sitemap |
 © 2017 Quantum Sign Corporation      Powered by GetnSocial