7 Reasons Digital Signage Will Take Your Events to the Next Level

Digital signage is now a crucial part of attendee experience for the reason that it is cost effective, offers professional look, and efficient to trade shows or conferences. Below are some of the ways you may use digital signage to take your events or conferences to the next level.

1. Dynamic Navigation in the Room
   

The best thing about digital signage is that the current session is displayed center and front. This just means that there’s no squinting and the attendees could view the bios and photos of the speaker, see some sessions in the future, and scan the QR code to download the handouts and slides in their app. Once you create your schedule, the signage will display the session that’s being held currently. Other than that, if things would go off track or you have to make changes to the schedule, the platform for digital signage will recognize such changes quickly and adjust.

1. Social Feeds Are Real Time
   

Majority of the event planners know the real value of Instagram and Twiter at live events. With millions of active users, Twitter leads event-based, real-time social engagement and adds videos to the mix with the launch of the new Periscope app. The only problem is that how can you engage your attendees on such platforms? The answer is to create a social wall, which is a digital signage that displays live feed of photos, tweets, and comments that are curated from the social media hashtag of your event in real time. Place social walls in the best locations at your future event and see how attendees engage with your event, your exhibitors, your content, and your speakers.

1. Interactive Gallery of Poster
   

Poster gallery is type of staple ingredient to some educational conferences and where most rising stars present. Since these posters are digital, the attendees can view all of them on a screen and look for the poster database for topics they are interested in.

1. Check Social Schedule Easily
   

Digital signage changes the classic areas printed signage with some real time updates from the event management software you have. You make a change and it will be shown on the schedule that’s digitally displayed.

1. Great Trade Show Floor Map
   

Printed maps are old school and replacing them with interactive floor plan that is available online, onsite, and in your app will wow your attendees and give them the most updated and important information.

1. Response Results from Live Audience
   

To engage attendees socially, you have to use ARS or audience response system. The speakers may poll attendees on a particular topic, adjust their presentation real time, and gain feedback from live audience based on the response results. This offers some unique engagement opportunities in a room of many people.

1. Competitive Leaderboards
   

If you have a certain app that supports live leaderboard feed on scavenger hunt, put it on your digital signage and display it around your event. This will remind the attendees to engage in this type of activity.
If you don’t have a clue on how to get started with your digital signage for your events, you can always rely on professionals. They can help you design the most effective digital signage that will perfectly suit to your event’s needs.
Posted by Randy Blakeslee - GetnSocial