With the New Year comes new technology and trends for the signage world. 2019 saw great developments in digital signage that drove success for a number of businesses. As we move into 2020, it’s predicted that we will continue to see even more new and interesting developments. Here are 3 digital sign trends to expect in 2020:
Increase in Interactivity Interactivity is an exceptional development that has a powerful influence over customers and prospects. In 2020, you can expect to see an increase in interactive displays that will improve your engagement and communication with customers. Plus, they’re convenient and easy-to-use. Examples of the increase in interactivity include the use of HD touch screens and being able to view menus, deals/discounts, or place orders. 3D Way-Finding Sign Usage Way-finding signs are used widely in large corporations and government buildings as a navigation resource for visitors. Watch as 3D way-finding signs change the sign industry in 2020. The 3D effect will allow people to zoom in and out to focus better on specific areas of the building they are looking for. Better Analytics Artificial intelligence has become popular among the public. However, it also greatly benefits businesses! Analytics on your digital signs have never been easier. Through the use of artificial intelligence, you now have access to customer data that will help you see what is working for your brand and what isn’t. You can take what is working to improve your marketing and target content specifically to what your customers like. Rise in Digital Sign Usage More companies, whether big or small, will opt for digital signage to help market and advertise their brands. Digital signage offers full-color, attention-grabbing options; that coupled with new technologies have made the signs extremely engaging to customers. Digital signs are also more affordable than traditional signboard and businesses have the freedom to express their brand’s voice without additional costs and wear and tear. Plus, you can change your message, any time you wish, it’s as easy as typing. Call Quantum Sign Corporation today or visit us at: http://www.quantumsigncorp.com/ to learn more about how we can help you design and install the perfect digital sign for your business. |
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